PROFESSIONAL EXPERIENCE
PROGRAMMING COORDINATOR, D23: THE OFFICIAL DISNEY FAN CLUB (APRIL 2022 - CURRENT)
Key stakeholder and driver for 80+ D23 experiences and immersive events including D23 Expo and Destination D23 – the two largest Disney Fan experiences held biennially in Anaheim, CA and Orlando, FL.
Ideated concepts for D23 experiences relative to synergistic opportunities, tentpole intellectual property integration, and overall fan-centric programming installments for both domestic and international immersive experiences. Evaluated performance leveraging guest and media metrics, and relevant budgetary learnings.
Project Management for D23 Experiences, Products and Content. This consisted of asset tracking, project requests, compiling budgets, garnering approvals, and collecting feedback and communication for all team members involved. Working with various management of IP stakeholders across the Walt Disney Company as well as third-party vendors. This includes special projects with Walt Disney Imagineering and Disney Parks.
Administered 90+ D23-Exclsuive Product Launches on disneystore.com, Authoring 60+ Articles, Quizzes and Pages on D23.com, featuring previews of upcoming products, event recaps, and new content releases.
MEMBERSHIP & PROGRAMMING INTERN, D23: THE OFFICIAL DISNEY FAN CLUB (JANUARY 2022 - APRIL 2022)
Supported D23 Team specifically on programming pieces for immersive experiences and marketing, as well as overall membership strategies. This included the implementation of new D23 Membership Offers in 2022.
Conceptualized strategies for experience rollout, collaborating on planning with D23 Content Management.
Coordinating with various synergy stakeholders cross-company for D23 Immersive Experiences and Content.
LIVE NATION MEDIA & SPONSORSHIP INTERN (MAY 2019 - AUGUST 2019)
Prime corporate marketing experience in relation to venues and events of renowned Fortune 500 Company, Live Nation Entertainment.
Management of new immersive entertainment concepts with special focus on up-and-coming artist integration as it relates to promotion of venues and events including Clubs, Theaters and Music Festivals.
Creative ideation for physical and digital experiences through marketing opportunities with potential sponsors, utilizing the creation of concept decks, budgetary requests, and recap presentations.
Main Driver of generating pitch presentations and recap presentations to best showcase new ideas and key learnings from implemented projects.
Education: Texas A&M University
B.S. RECREATION, PARKS AND TOURISM SCIENCES
Degree studies include both domestic and international perspectives and involve the application of scientific principles and processes to management problems, communications, information management, public relations, marketing, and fundraising skills.
PROFESSIONAL CERTIFICATIONS
Event Management: Covers planning, promotion, operational logistics, sponsorship, evaluation, contracting, media relations, fundraising, risk management, and vendor management.
Hospitality Management: Focus on management, sustainability, development, cultural tolerance, marketing efforts, finance, and service quality as they apply to the hospitality industry.
Tourism Management: Efforts include, industry standards and practices, human resource issues, financing, and regulations and laws related to Tourism.
About
B.S. Recreation, Park, and Tourism Sciences
Awarded Certification in Tourism Management and Marketing, Professional Event Management, and Hospitality Management
Special skills
Advanced Knowledge and Proficiency using tools like:
Adobe Creative Cloud Programs including Adobe Photoshop and Illustrator
Apple iCloud Systems including Keynote Presentation
Microsoft Office Suite
Smartsheet Project Tracking
CAD Systems such as AutoCAD and Autodesk
Wordpress Software
HTML Word Processing and Website Programming
Spark Augmented Reality Studio
Disney Digital Network
Project Management and Coordination Skills:
Experience Production & Design
Multidisciplinary Teamwork Efforts
Client Releations
Third-Party Vendor Relations
IP-Integration & Approvals
Asset Development & Tracking
Scheduling & Budgeting for Specialty Experiences
Financial Analysis
Creative Problem Solving & Ideation
Organizational Skills
Presentation Generation
Public Speaking & Presentation
Leadership in Group Settings
Copywriting (Internal/External)
Extensive Background in Content Generation for both Internal and External Purposes
Innovative Spirit
Knowledge of Influencer Marketing as it relates to Events and Products.
Multitasking for Optimal Results in the most efficient amount of time.